Launch
The Ultimate KDP Book Launch Checklist
August 1, 2025•15 min read
A successful book launch isn't luck—it's preparation. This comprehensive checklist covers everything from 4 weeks before launch to 2 weeks after.
4 Weeks Before Launch
- ☐ Final proofread complete
- ☐ Cover finalized (all formats)
- ☐ Book description written and formatted
- ☐ Backend keywords researched (7 phrases)
- ☐ Categories selected (request hidden ones)
- ☐ Price point decided
- ☐ Series page set up (if applicable)
2 Weeks Before Launch
- ☐ Upload to KDP and order proof
- ☐ Set up Author Central profile
- ☐ Book promo sites booked (for launch week)
- ☐ Email sequence written for list
- ☐ Social media posts scheduled
- ☐ ARC readers notified with deadline
Launch Week
- ☐ Hit "Publish" at consistent time
- ☐ Send launch email to list
- ☐ Post on all social platforms
- ☐ Monitor promos and adjust ads
- ☐ Respond to early reviews
- ☐ Track rank and sales daily
1-2 Weeks After Launch
- ☐ Follow up with ARC readers for reviews
- ☐ Start Amazon Ads (if planned)
- ☐ Analyze what worked/didn't
- ☐ Plan next book promotion
- ☐ Update backmatter with reviews/quotes