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Marketing Jan 16, 2026 8 min readArun Kumar
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The Ultimate Guide to KDP A+ Content in 2026

Key Takeaways

  • A+ Content can increase your conversion rate by 3% to 10%
  • Standard Image Header (970 x 600) is the most impactful module
  • Avoid promotional text like 'Bestseller' or 'Limited Time' – it causes rejection
  • Use A+ Content to cross-sell other books in your series using the Comparison Table

What is A+ Content?

A+ Content allows you to add rich images and text to your Amazon book detail page. It appears in the "From the Publisher" section and is one of the few places you have complete creative control over your book's presentation.

The Most Effective Modules

Amazon offers several layouts, but three stand out for authors:

  • Standard Image Header (970 x 600): Perfect for a large, atmospheric shot of your book cover or setting.
  • Standard Three Images & Text: Great for highlighting specific features, characters, or benefits.
  • Standard Comparison Table: The absolute best way to keep readers in your ecosystem by showing other books you've written.

Design Consistency

Ensure your A+ Content matches the branding of your book cover for a professional feel.

Amazon's Strict Guidelines

A+ Content is manually reviewed by Amazon. To avoid a rejection, DO NOT:

  • Mention prices or promotional info ('Free', 'On Sale').
  • Include customer reviews (even if they are real).
  • Use low-quality or blurry images.
  • Link to external websites.
  • Use symbols like '™' or '®' excessively.

How to Create Your Assets

You don't need a professional designer. Tools like Canva have KDP A+ Content templates built-in. Focus on three elements: **Social Proof** (but without using the word 'review'), **Visual Storytelling**, and **Brand Authority**.

AK
Arun Kumar

Marketing Strategist

Has optimized over 200 A+ Content pages for independent authors.

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